TERRITORY SALES REPRESENTATIVE GTA

At Nickel Brook Brewing Company, we may be scientific, but our passion and love for everything we do and everyone we do it with precedes this textbook terminology.

Our organization has developed a reputation for having a lively and enticing line-up of beers. It is in our business to offer our customers an unrivalled experience designed to surpass their expectations.

Our employees enjoy a competitive compensation package and a lively place to work, learn and grow. We welcome applications from our diverse community.

All employment is decided on the basis of qualifications, merit, and business need.

Position Summary :

This is a hybrid role, supporting both our Retail and On-Premise accounts. On the Retail side, you will build and maintain relationships with store level decision makers at the LCBO, TBS, Convenience & Grocery as well as Liquor Convenience Outlets (LCO) using data, influence, and a consultative approach to secure new product listings, additional facings, premium shelf placement and discretionary displays.

Ensure optimal distribution of existing and new products in accordance with our distribution guidelines. Educate staff about our products and conduct sampling / training sessions as required.

With the On-Premise side, you will work with strategic partners where our target consumers will engage with Nickel Brooks' brands.

You will help to plan distribution, brand activations and consumer engagement initiatives to increase brand equity and sales.

Representative will work with partners to educate their teams about Nickel Brooks' products and to ensure they get to learn about our tasty beers.

Key Responsibilities :

Retail (LCBO / CONV & GROCERY / TBS / LCO)

Build and maintain relationships with key decision-makers in each retail channel.
Maintain a regular call cycle and prioritize face time with high revenue outlets.
Use data to ensure the right product mix and formats are present in each channel / banner.
Optimize Nickel Brook’s visibility by ensuring premium shelf / fridge placement, strategic product grouping (brand blocking) and discretionary display placement.
Increase overall distribution in each channel
Conduct staff tastings and training to build in-store Nickel Brook brand ambassadors.
Ensure promotional campaigns are executed with excellence and tracked appropriately.
Log daily activities in CRM (Dig this Data)
Manage personal expense budget.
Support and contribute to overall team objectives and dynamics.
Merchandising as required.

On-Premise

Manage new product launches in accordance with the new product roll-out strategy
Execute promotional programs as per regional strategies
Complete account surveys and collect competitive information from the field
Log all field activity through CRM (Dig this Data)
Contribute to overall team objectives and dynamics
Analyze and assess event opportunities within territory geography.
Prepare recommendations for events that will enhance brand awareness and drive revenue.
Manage all aspects of event execution.
Execute a Prospecting strategy to gain new listings and drive incremental volume

Additional Responsibilities

Product rotation
Supporting community events
Contribute to Nickel Brook’s social media presence

Requirements

3-5 years of field sales experience, preferably in beverage alcohol retail
Exceptional customer service skills
Possesses a valid and a clean G Driver's License
A genuine passion for craft beer
Self-motivated team player
Strong communication skills, both verbal and written
Ability to execute sales plans
Exceptional problem-solving skills
Strong organizational skills
Ability to work occasional weekends as required

Job Types : Full-time, Permanent

Additional pay : Bonus pay Bonus pay Benefits : Company car Company car Cell phone Dental care Employee assistance program Extended health care Life insurance Vision care

License / Certification :

valid driver's license

We thank all applicants. Only those selected will be contacted.

Nickel Brook Brewing Company is committed to providing accessible employment practices that are in compliance with the Accessibility for Ontarians with Disabilities Act (AODA).

If you require accommodation for disability during any stage of the recruitment process, please indicate this in your application.

Nickel Brook Brewing Co.

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Territory Sales Representative - GTA